Baca Berita Honda Sebut Penjualan Mobil Bisa Terkena Imbas Pilpres 2024

Lihat Foto

Ilustrasi penjualan mobil(KOMPAS.com/STANLY RAVEL)

JAKARTA, KOMPAS.com – Pemilihan Umum Presiden Indonesia atau Pilpres 2024 adalah pemilu kelima di Tanah Air yang bertujuan untuk memilih Presiden dan Wakil Presiden Republik Indonesia. Rencananya, pemilu serentak akan dilaksanakan pada 14 Februari 2024.

Beberapa bulan jelang pemilu, atmosfer pemilu mulai terasa dan diprediksi bakal berdampak ke sejumlah sektor industri, termasuk otomotif.

Yusak Billy, Sales & Marketing and After Sales Director PT Honda Prospect Motor (HPM) mengakui bahwa tahun politik bisa memengaruhi penjualan mobil.

Kompas.com/ApridaMegaNanda Booth Honda GIIAS 2022

“Biasanya kalau kami lihat histori lima tahun lalu, itu iya (pengaruhi penjualan). Makanya itu yang perlu kami monitor terus perkembangannya,” ujar Billy saat ditemui di Sirkuit Sentul (19/11/2023).

Menurutnya, pihaknya harus menyiapkan langkah antisipasi untuk menghindari dampak signifikan terhadap penjualan mobil di tahun politik 2024. Salah satunya adalah dengan menyesuaikan ketersediaan unit bagi konsumen.

“Jangan sampai salah analisanya, kemudian kekurangan kendaraan, konsumen lagi perlu, itu kan masalah. Kemudian kami kebanyakan stok juga jadi masalah, makanya kami pelajari benar-benar, sangat ketat kami monitor perkembangan pasar itu sendiri, day by day,” ucap dia.

Billy sendiri belum bisa memastikan apakah akan ada penyesuaian target penjualan mobil Honda di tahun depan.

Perusahaan masih menunggu perkembangan pasar dan arahan dari Gabungan Industri Kendaraan Bermotor Indonesia (Gaikindo).

“Kami belum tahu tahun depan akan seperti apa. Nanti di tahun depan kan dari Gaikindo akan kasih arahan seperti apa. Kami ada booking trend juga, seperti apa market melihatnya dari sisi politik issue,” kata Billy.

dok.HPM Ekspor Honda Brio ke Filipina

Sebagai informasi, HPM mengklaim mengalami peningkatan penjualan sebesar 7 persen selama periode Januari-Oktober 2023, dibanding periode yang sama tahun lalu. Sampai bulan ke-10 tahun ini, penjualan retail mobil Honda meraih 106.337 unit.

Penjualan tersebut masih didukung dua model terlarisnya, yakni Brio dan HR-V. Masing-masing model ini berkontribusi sebesar 44 persen dan 20 persen terhadap total penjualan.

Dapatkan update berita pilihan dan breaking news setiap hari dari Kompas.com. Mari bergabung di Grup Telegram “Kompas.com News Update”, caranya klik link https://t.me/kompascomupdate, kemudian join. Anda harus install aplikasi Telegram terlebih dulu di ponsel.

`);
var wSpecStop = createElementFromHTML(`

Konten disembunyikan.
Muat ulang halaman untuk perbarui rekomendasi.

`);
reactionPopup.querySelector(‘.buttonShare’).setAttribute(‘data-title’, item.title);
reactionPopup.querySelector(‘.buttonShare’).setAttribute(‘data-url’, itemUrl);
reactionPopup.querySelector(‘.buttonShare’).setAttribute(‘data-campaign’, ‘AIML_Widget_Desktop’);

let userFeedback = new UserFeedback(resultObj.engine[‘tracker_algsrc’], itemUrl + tracker_params, jxRecHelper, index);

reactionPopup.querySelector(‘.buttonBookmark’).addEventListener(‘click’, function() {
do_bookmark(itemUrl, index, userFeedback);
});

reactionPopup.querySelector(‘.buttonShare’).addEventListener(‘click’, function() {
userFeedback.event(‘share’);
});

reactionPopup.querySelector(‘.buttonNotInterest’).addEventListener(‘click’, function() {
if (getCookie(‘kmps_usrid’)) {
hideThisArt(this);
userFeedback.event(‘not-interested’);
} else {
const parentAction = this.parentElement.parentElement.parentElement
if (!!parentAction) {
let indexElement = parentAction.getAttribute(‘data-index’)
if (indexElement != “https://otomotif.kompas.com/read/2023/11/21/092200715/undefined”) {
localStorage.setItem(‘reaction_not_interest_temp’, JSON.stringify({
urlpage: items[indexElement].url
}))
}
}
window.location.href = “https://account.kompas.com/login/a29tcGFz/” + btoa(window.location.href);
}
});

/**
* trigger action “userFeedback” that user not interest item before, when not interest without login
*/
if (getCookie(‘kmps_usrid’) && localStorage.getItem(‘reaction_not_interest_temp’)) {
const tempUrlNotInterest = JSON.parse(localStorage.getItem(‘reaction_not_interest_temp’))
if (itemUrl == tempUrlNotInterest.urlpage) {
userFeedback.event(‘not-interested’);
localStorage.removeItem(‘reaction_not_interest_temp’);
}
}

wSpecStop.querySelector(‘.wSpec-stop-undo’).addEventListener(‘click’, function() {
showThisArt(this);
userFeedback.event(‘un-not-interested’);
});

recItem.appendChild(buttonOption);
recItem.appendChild(reactionPopup);
recItem.appendChild(wSpecStop);
}

var recItemWrapperA = createElement(‘a’, null, null, null);
recItemWrapperA.setAttribute(‘href’, itemUrl + tracker_params);

var titleDiv = createElement(‘h4’, null, null, [cssClasses.title]);
var titleTextNode = document.createTextNode(item.title);
if (item.itemType == ‘video’) {
var iconVideo = createElement(‘div’, null, null, [‘icoInline’, ‘icoVideo’]);
iconVideo.style.marginRight=”5px”;
titleDiv.appendChild(iconVideo);
}
titleDiv.appendChild(titleTextNode);

var sourceDiv = null;
if (item.hasOwnProperty(‘method’)) {
sourceDiv = createElement(‘div’, null, null, [cssClasses.source], resultObj.engine[‘type’] + ‘ . ‘ + item.method.toUpperCase());
} else {
var sourceDiv = createElement(‘div’, null, null, [cssClasses.source], resultObj.engine[‘type’]);
}

var textWrapper = createElement(‘div’, null, null, [cssClasses.text_wrapper]);
textWrapper.appendChild(categoryDiv);
textWrapper.appendChild(titleDiv);
textWrapper.appendChild(sourceDiv);

recItemWrapper.appendChild(imgWrapper);
recItemWrapper.appendChild(textWrapper);

recItemWrapperA.appendChild(recItemWrapper);

recItem.appendChild(recItemWrapperA);

widgetWrapper.appendChild(recItem);
// hook up the click handler for this item
// recItem.onclick = handleClick.bind(null, jxRecHelper, itemUrl + tracker_params, index);
recItemWrapperA.onclick = handleClick.bind(null, jxRecHelper, itemUrl + tracker_params, index);
});
} // end while
var endDate = new Date();
var loadtime = (endDate.getTime() – startDate.getTime());
trackEventGa(‘AIML Article Recommendation’, ‘Content Loaded’, ‘algsrc=”+algsrc+”,site=OTOMOTIF,device=desktop,loadtime=” + loadtime)

let domain = window.location.hostname;
if(domain==”www.kompas.com’){
var url=window.location.href.split(“/”);
domain=url[2]+’/’+url[3]
}
let user_subs_type = “Gues”;
let subs_type = “”;
let is_lgn = 0;
let engine = algsrc;
if(getCookie(‘kmps_usrid’)){is_lgn=1};
let time_load = loadtime;
trackMixpanel(domain, user_subs_type, subs_type, is_lgn, ‘success’, time_load, engine);

resolve();

/***
* JXRECSDK NOTES 3 of 5 –
* pass all the info about the items to the rec helper
* each one is an object: ALL MANDATORY
* div
* id
* pos
*/
jxRecHelper.items(widgetItemArr);
/***
* JXRECSDK NOTES 4 of 5 –
* Call the ready() of the helper object when the recommendation
* results have been populated to the widget
* (This will register the action=ready event)
*/
if (resultObj.engine[‘type’] == ‘api-1’) {
jxRecHelper.ready(resultObj.options.algo + “:” + resultObj.options.version);
} else {
jxRecHelper.ready(resultObj.engine[‘type’]);
}
} else {
jxRecHelper.error(204);
console.error(“Error: no recommendation items”);
return;
}
} catch (err) {
jxRecHelper.error(901);
console.log(err.stack);
let domain = window.location.hostname;
if(domain==’www.kompas.com’){
var url=window.location.href.split(“/”);
domain=url[2]+’/’+url[3]
}
let user_subs_type = “Gues”;
let subs_type = “”
let is_lgn = 0;
let engine = algsrc;
if(getCookie(‘kmps_usrid’)){is_lgn=1};
let endDate = new Date();
let time_load = (endDate.getTime() – startDate.getTime());
trackMixpanel(domain, user_subs_type, subs_type, is_lgn, ‘fail’, time_load, engine);
}
});
}

// first we wait on the JX REC SDK to be loaded and initialized
let recHelperObj = null;
let recResults = null;
promJXSDK
.then(function() {
/***
* JXRECSDK NOTES 1 of 5 – INSTANTIATION OF A JX REC HELPER OBJECT
* Call this AFTER JX REC SDK is loaded but BEFORE you call your REC
* backend.
*
* param: MANDATORY options object
* options object must at a minimal have
* accountid: get from jixie
* widgetid: get from jixie
* container: DIV ID of the destination div to house the widget
* (for jixie widget this is just the options object passed from the page)
*
* (This will also register the action=load event)
*/
recHelperObj = jxRecMgr.createJxRecHelper(thisObj._options);

let basicInfo = thisObj._options;
basicInfo.engine = thisObj._engine

if (basicInfo.engine.type == ‘api-1’) {
var options = {
count: basicInfo[‘count’],
adpositions: “”,
keywords: basicInfo[‘keywords’],
title: basicInfo[‘title’],
date_published: “2023-11-21”,
pagecategory: “OTOMOTIF”,
algo: “mixed”
};

if(getCookie(‘kmps_usrid’)){

var kg = {
pagetype:basicInfo.engine.page_status,
uid:getCookie(‘kmps_usrid’),
ukid:getCookie(‘kmp_uid’)
}

if(basicInfo.engine.page_status==’read’){
kg[‘excludeitemids’] = basicInfo.engine.excludeitemids;
kg[‘multiFormat’] = true;
}

options[‘additional’] = {
kg:kg
};
}
return recHelperObj.getJxRecommendations(options);
} else {
return fetchRecommendationsP(basicInfo, recHelperObj.getJxUserInfo());
}
})
.then(function(resp) {
if (thisObj._engine.type == ‘api-3’) {
recResults = new Object
recResults.items = resp.docs.result;
} else {
recResults = resp;
}
recResults.engine = thisObj._engine;
if (!resp || !recResults.items || recResults.items.length == 0) {
/***
* JXRECSDK NOTES 2 of 5 –
* Call the error() function on the recHelper when either an error
* has occured in the fetching or there are no recommended items
*
* (This will register the action=error event)
*/
recHelperObj.error(204);
throw “no recommendation results”;
}
})
.then(function() {
// everything is ready (recommendation results, css):
document.getElementById(“rekomendasi-konten-pilihan-untukmu-aiml”).classList.remove(“-loading”);
document.querySelector(‘.wSpec-list’).remove();
createDisplay(rand, thisObj._container, recResults, recHelperObj)
.then(function() {
toggleDropdown();

//observe lozad
// lozad(‘.lozad’, {
// load: function(el) {
// el.src = el.dataset.src;
// el.onload = function() {
// el.classList.add(‘fade’)
// }
// }
// }).observe()
})
})
.catch(function(error) {
console.log(`Unable to create recommendations widget ${error.stack} ${error.message}`);
});
}
}

var limit_gtm_ready = 1;

check_gtm_ready()

document.querySelector(‘.wSpec-secret’).addEventListener(‘click’, function(e) {
e.preventDefault();
let wSl = document.querySelectorAll(‘.wSpec-source’);
if (wSl.length > 0) {
for (let i = 0; i {
el.addEventListener(‘click’, function() {
el.parentElement.classList.toggle(‘-active’)
let saved = el.parentElement.getAttribute(‘data-saved’)
let kmps_usrid = getCookie(‘kmps_usrid’);

if (kmps_usrid && !saved && el.parentElement.classList.contains(‘-active’)) {
let url = el.parentElement.getAttribute(‘data-url’);
let guid = get_guid(url);
check_bookmark(
kmps_usrid,
guid
).then(function(resp) {
if (resp.hasOwnProperty(‘total_data’)) {
if (resp.total_data > 0) {
el.parentElement.querySelector(‘.buttonBookmark’).classList.add(‘-active’);
el.parentElement.querySelector(‘.buttonBookmark’).innerHTML = ‘Hapus dari tersimpan’;
el.parentElement.setAttribute(‘data-saved’, ‘true’);
} else {
el.parentElement.setAttribute(‘data-saved’, ‘false’);
}
}
})
}
})
document.addEventListener(“click”, function(e) {
// console.log(e.target)
if (el.contains(e.target)) {
// console.log(tdd)
} else {
el.parentElement.classList.remove(‘-active’)
}
});
});
}
}

function do_bookmark(pageurl, pos, userFeedback) {
const wSpecItem = document.querySelector(`.wSpec-item[data-index=”${pos}”]`);
const btnBookmark = wSpecItem.querySelector(‘.buttonBookmark’);
const kmps_usrid = getCookie(‘kmps_usrid’);
const guid = get_guid(pageurl);
const type = pageurl.match(/\/watch\/(\d+)/) ? ‘video’ : ‘article’;

if (kmps_usrid) {
if (btnBookmark.classList.contains(‘-active’)) {
set_unbookmark({
guid: guid,
kmps_usrid: kmps_usrid,
type: type
}).then(function(resp) {
btnBookmark.classList.remove(‘-active’);
btnBookmark.innerHTML = ‘Simpan artikel’;
reactionToast(‘Artikel berhasil dihapus dari list yang disimpan’);
userFeedback.event(‘un-save’);

}).catch(function(resp) {
// message: “Data doesn’t exists”
if (resp.hasOwnProperty(‘message’) && resp.message.includes(‘exist’)) {
btnBookmark.classList.remove(‘-active’);
btnBookmark.innerHTML = ‘Simpan artikel’;
reactionToast(‘Artikel berhasil dihapus dari list yang disimpan’);
}
})
} else {
const user_bookmark_url = “https://activity.kompas.com/saved?order=desc”;
set_bookmark({
guid: guid,
kmps_usrid: kmps_usrid,
type: type,
publisher: ‘kompas’,
platform: ‘desktop’
}).then(function(resp) {
btnBookmark.classList.add(‘-active’);
btnBookmark.innerHTML = ‘Hapus dari tersimpan’;
reactionToast(‘Artikel berhasil disimpan’, user_bookmark_url);
userFeedback.event(‘save’);
}).catch(function(resp) {
// message: “Data already exist”
if (resp.hasOwnProperty(‘message’) && resp.message.includes(‘exist’)) {
btnBookmark.classList.add(‘-active’);
btnBookmark.innerHTML = ‘Hapus dari tersimpan’;
reactionToast(‘Artikel berhasil disimpan’, user_bookmark_url);
}
})
}
} else {
const login_url = “https://account.kompas.com/login/a29tcGFz/” + btoa(window.location.href);
window.location.href = login_url;
}
}

class UserFeedback {

constructor(engine, pageurl, jxRecHelper, pos) {
this.engine = engine;
this.pageurl = pageurl;
this.jxRecHelper = jxRecHelper;
this.pos = pos;
}

event(feedback) {
if (this.engine == ‘C’) {
const xmlhttp = new XMLHttpRequest();
let params = {
domain: ‘kompas.com’,
ce_userid: getCookie(‘kmps_usrid’),
ce_sessionid: getCookie(‘ukid’),
ce_pageurl: this.pageurl,
engine: ‘C’,
ce_feedback: feedback
}
xmlhttp.open(“GET”, ‘https://apis.kgdata.dev/v1/aiml/feedback-widgetml’ + formatParams(params));
xmlhttp.send();
} else if (this.engine == ‘V’) {
if (feedback == ‘share’) {
this.jxRecHelper.shared(this.pos);
} else if (feedback == ‘save’) {
this.jxRecHelper.bookmarked(this.pos);
} else if (feedback == ‘not-interested’) {
this.jxRecHelper.hidden(this.pos);
} else if (feedback == ‘un-not-interested’) {
this.jxRecHelper.unhidden(this.pos);
}
}
}
}

function formatParams(params) {
return “?” + Object
.keys(params)
.map(function(key) {
return key + “=” + encodeURIComponent(params[key])
})
.join(“&”)
}

document.addEventListener(“click”, function(e){
let dx = document.querySelectorAll(‘[data-dropdown]’)
if(dx) {
dx.forEach(function(el){
if(el.contains(e.target)) {
el.parentElement.classList.toggle(‘-active’)
} else {
el.parentElement.classList.remove(‘-active’)
}
})
}
})

Sumber otomotif.kompas.com

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